Students from the Broadcasting Institute of MD are competing - head to head - to create the best marketing campaign for one of the nation's most renowned hospitals: Cancer Treatment Centers of America.

Throughout October, cameras will follow two teams of four as they meet with the hospital, learn their individuals team's challenge, brainstorm ideas, debate concepts and ultimately produce their best creative advertising campaign for CTCA.

CBS Radio will post weekly webisodes, giving you a bird's eye view to all the drama, struggles and successes these two teams find over the exciting upcoming weeks.

BEST OF ALL: YOU get to be the judge and tell us which team delivered the best creative campaign for the client. We'll post the actual radio commercials, online spots and video pre-rolls right here. By casting your vote, you're able to tell us what creative held true to the clients needs and ultimately what campaign moves you best! The team that receives the most votes will be crowned our 2010 Executive and will receive a incredible "Executive" prize pack.